Privacy Policy

Last updated: March 17, 2025

LittleActivity ("we," "us," or "our") respects your privacy and is committed to protecting the personal information of our users and their families. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use our website, applications, and services (collectively, the "Service").

1. Information We Collect

We may collect information that you provide directly to us, that we obtain automatically when you use the Service, and in some cases from third parties.

1.1 Information You Provide

  • Account information: When you create an account, we collect your name, email address, password (stored in hashed form), and optionally profile details you choose to add.
  • Child profiles: If you create profiles for children (e.g., name, grade level, preferences), we store this information to personalize activities and track progress. We do not require unnecessary personal details for children.
  • Payment information: When you make a purchase, payment details are processed by our payment provider (e.g., Stripe). We do not store full card numbers; we may store billing name, address, and transaction history as needed for orders and support.
  • Communications: If you contact us or subscribe to newsletters, we collect your email and the content of your messages.
  • Teacher/school information: If you use the Service as an educator, we may collect school or class information you provide for classroom features.

1.2 Information Collected Automatically

  • Usage data: Pages visited, features used, time spent, device type, browser, and general location (e.g., country/region) to improve the Service and analytics.
  • Cookies and similar technologies: We use cookies and similar technologies as described in our Cookie Policy for essential operation, security, and optional preferences or analytics where you have consented.

1.3 Information From Third Parties

If you sign in through a third-party provider (e.g., Google, Apple), we receive the information that provider shares with us (e.g., name, email) according to your permissions. We may also receive limited information from payment processors to complete and support transactions.

2. How We Use Your Information

We use the information we collect to:

  • Provide, operate, maintain, and improve the Service.
  • Create and manage your account and child profiles.
  • Process payments and fulfill orders (e.g., printables, bundles).
  • Personalize content, recommendations, and difficulty levels.
  • Send service-related communications (e.g., confirmations, password reset).
  • Send marketing or newsletters only if you have opted in; you may unsubscribe at any time.
  • Respond to your requests and provide customer support.
  • Detect, prevent, and address fraud, abuse, and security issues.
  • Comply with legal obligations and enforce our terms.
  • Analyze usage in aggregate to improve products and user experience.

3. Children's Privacy

The Service is designed for use by families and educators. We do not knowingly collect personal information directly from children under 13 without verifiable parental consent. Account creation and child profile setup are intended to be done by a parent or guardian. If you believe we have inadvertently collected information from a child under 13 without proper consent, please contact us and we will delete it promptly. We comply with applicable children's privacy laws, including the U.S. Children's Online Privacy Protection Act (COPPA) where applicable.

4. Sharing and Disclosure

We may share your information only in the following circumstances:

  • Service providers: With vendors who help us operate the Service (e.g., hosting, analytics, payment processing, email delivery), under contracts that limit their use of data to providing services to us.
  • Legal and safety: When required by law, court order, or government request, or when we believe disclosure is necessary to protect rights, safety, or property.
  • Business transfers: In connection with a merger, acquisition, or sale of assets, with notice and continued protection of your information under this policy where applicable.
  • With your consent: When you have given us clear consent to share information for a specific purpose.

We do not sell your personal information or your children's personal information to third parties for advertising or other purposes.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These include encryption in transit (e.g., HTTPS), secure storage practices, access controls, and regular review of our security practices. No method of transmission or storage is 100% secure; we encourage you to use a strong password and keep your account credentials private.

6. Data Retention

We retain your information for as long as your account is active or as needed to provide the Service, comply with legal obligations, resolve disputes, and enforce our agreements. When you delete your account, we will delete or anonymize your personal information within a reasonable period, except where we must retain it for legal, regulatory, or legitimate business purposes (e.g., transaction records).

7. Your Rights and Choices

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you.
  • Correct inaccurate or incomplete information (you can often do this in account settings).
  • Delete your personal information or request account deletion.
  • Restrict or object to certain processing of your data.
  • Data portability โ€” receive a copy of your data in a structured, machine-readable format.
  • Withdraw consent where we rely on consent (e.g., marketing emails โ€” use the unsubscribe link).
  • Lodge a complaint with a supervisory authority in your jurisdiction.

To exercise these rights, contact us at the email below. We will respond within the time required by applicable law. For California residents: we do not sell personal information; you may have additional rights under the CCPA/CPRA, including the right to know, delete, and correct, and to limit use of sensitive personal information. For EEA/UK residents: our legal bases for processing include performance of a contract, consent, legitimate interests, and legal obligation.

8. International Transfers

Your information may be processed in the United States or other countries where our service providers operate. If you are located outside the United States, your data may be transferred to and processed in jurisdictions that may have different data protection laws. Where required, we use appropriate safeguards (e.g., standard contractual clauses or other approved mechanisms) for such transfers.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated policy on this page and update the "Last updated" date. For material changes, we may notify you by email or through a notice on the Service. Your continued use of the Service after the effective date constitutes acceptance of the updated policy. We encourage you to review this policy periodically.

10. Contact Us

If you have questions about this Privacy Policy or our privacy practices, or wish to exercise your rights, please contact us:

LittleActivity
Email: privacy@littleactivity.com

You may also use our general contact form or mailing address if published on our website.

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